Why Digital Marketing is Key

Digital Marketing includes all the online methods we use to communicate with our customers and prospects.

Why

Digital Marketing is key

Digital Marketing includes all the online methods we use to communicate with our customers and prospects. 

Be easy to find

Get Better Search Results

When a potential customer is looking for solutions…you want them to find your website.

Ways to do this:

  • Keep your website updated
  • Create blog posts that are full of your expertise
  • Link to your Social Media
  • Use Google My Business  
Create More Ways

Customers Will Find You

Where are your potential customers hanging out online?  Create an online presence in those locations.

Ways to do this:

    1. Website (of course)
    2. Traditional Social Media
    3. Specialized Social Media
    4. Yelp and Google My Business
Hard-working website

Turn Visitors into Leads

Where are your potential customers hanging out online?  Create an online presence in those locations.

Ways to do this:

    1. Sales Funnel (an automated series of emails)
    2. Newsletter Sign-up
    3. Download a PDF

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